Are you only connecting with 1/5th of shoppers?
Did you know that only 20% of purchases were made the traditional way this past year? i.e. going to a physical store to browse and buy. Yet, many retailers, most notably mid-market players and department stores, remain optimized for physical stores. Are you one of those retailers?
In this whitepaper, we highlight how today's mid-tier retailers are trying to reinvent themselves and provide some guidelines on lasting retailing success.