Use Four Basic Product And Pricing Profiles To Define Your Strategy

Which Profile Best Describes You?

Learn how e-commerce and price transparency is shaping the retail price perception of four archetypal pricing and product profiles: The Low Price Leader, The Category Expert, The Luxury Retailer, and The Refiner. This white paper breaks down each strategy into five components:

  • Assortment;
  • Price Position;
  • Dynamic Pricing;
  • Targeted Pricing;
  • Experience.

Find out where you should be focusing your efforts now and into the future as e-commerce continues to change your price perception.

Retail Price Perception Whitepaper

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